Camel Cigarettes reproduction posters, a table-lighter and ashtray, and life-size floor displays of the sailor and pin-up, were for sale as a mail-in offer. Camel Cigarettes is a popular sigarets brand which was introduced by R.J. Reynolds Tobacco (RJR) in 1913. Camel Cigarettes contain a blend of Turkish and American tobacco. Camel Cigarettes were blended in a way that made them easier to smoke, in comparison to other much harsher popular cigaretts brands at the time of its debut on the tobacco market. They were also promoted by a careful teaser advertising, which merely stated that "the Camels are coming". At the beginning, the most famous variety of Camel Cigarettes was the simple pack of the regular, unfiltered variety, which is much too harsh for today's smokers. Camel regular sigarettes became very popular thanks to famous actor Humphrey Bogart who popularized Camel Cigarettes brand in the “Casablanca” film. It also became well-know through news broadcaster Edward Murrow, who smoked up to four packs of Camel regulars per day, actually using aCamel Cigarettes as his trademark. The reverse side of most packs or boxes of Camel Cigarettes display the following text: “Turkish tobacco is the world's smoothest, most aromatic leaf. Blending it with more robust domestic tobaccos is the secret to Camel's distinctive flavor and world-class smoothness.” Or alternatively can be seen displaying the following text (later removed from some packets with the introduction of warning messages): "Camel Cigarettes, a premium blend of the finest quality tobaccos, provides genuine smoking pleasure“. In 2005, Camel Cigarettes made new changes to the Turkish flavors by inserting the Camel Cigarettes title on the rolling paper and also changing the filter color and design. Also, this year the blend called "Turkish Silver", a light version of either the Turkish Gold or Royal varieties became available. Even when smoked, the text on the paper is often still visible on the ashes. The dromedary (Arabian Camel) it is used as the brand’s logo.